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29-11-2016 Story telling at its Christmas best
  UK retail chains have been in fierce competition for winning the biggest sympathy for their Christmas advertisements. For a number of years, John Lewis was considered THE spot to wait for, its first viewing eventually has become a yearly social event.

This year, the competition is fierce. Having looked at the films of John Lewis, Waitrose, Sainsbury and Marks and Spencer, declaring a winner seems a matter of individual choice, but one thing can be surely noted. The social content of these films is on the rise, some of them touching a truly sensitive chord with society........

 
 
 

 
  source: PeppeR PR | author: PeppeR PR  
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