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12-11-2015 Content more important than timing
  Two years ago American based Shift Communications researched what the best and the worst times for issuing press releases were. The study, based on the analysis of several thousand press releases came to the conclusion that Monday and Tuesday morning releases resulted in the highest number of publications. Consequently the agency then suggested to issue releases later those days or choose other days for outreach to journalists. This year’s research has built on the work of 2 years ago but stepped further as well...........

  source: PeppeRsauce | author: PeppeRsauce  
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