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OBI: 10 years in Hungary
26-05-2004 commerce/OBI source: PeppeR
With the opening of new and modernizing our old stores, OBI celebrates their ten year presence in Hungary.
  The department store chain opened their first Hungarian store in 1994. Since then, another 13 followed leading to currently 5 Budapest and 9 country side stores with a total of 89,000 m2 of shop floor and 1,200 employees ready and waiting to serve visitors. In April at the closure of their business year, the department store chain served 10,5 million visitors and was able to report a 34,3 billion forint revenue. The new business year 3 new stores will be opened: one in Dunaújváros, one in Szolnok and another store in Budapest's Savoya Park. The store in Tatabánya is moving to a completely new building while the store from Újpest is being modernized. Thanks to the investors the overall shop-floor size will increase by one third to120,000 m2 . In the 10 year celebrations the family and environment-conscious thinking plays a central role. The PR assignments related to the events are covered by our agency. During the period between May 17 and June 15, 10 out of every spent 1,000 forints will be contributed to the state-of-the-art and environment-friendly renovation of playgrounds. As a result of this 'multi-million forint' operation, in cooperation with the local governments, in the cities were OBI is present, safe, modern and environment-friendly playgrounds will await the children.
 
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